BLUE RIDGE ENVIRONMENTAL DEFENSE LEAGUE www.bredl.org
Blue Ridge Environmental Defense League
BE SAFE NC Campaign






Hi all,

Thanks for supporting the PVC-Free Campaign to urge Target to phase out PVC, the poison plastic and switch to safer and healthier alternatives. Help us continue the campaign's tremendous momentum by organizing a few activities this holiday season. The funny spoof video, Sam Suds and the Case of PVC, the Poison Plastic, has received rave reviews and events were held events at 30 Target stores in 14 states nationwide generating tons of media coverage across the country.

This is having a major impact. Since the campaign was launched:

  • Target said for the first time in writing they, "are committed to exploring alternatives to PVC". This is a good sign, although not the full commitment we're seeking and we need your help to keep the pressure up.
  • Over 5,000 people signed our petition to Target.
  • Over 40,000 people viewed the Sam Suds website.
  • Working Assets sent out an action alert in their November phone bill, and estimate over 20,000 letters will be mailed to Target's corporate headquarters.

We need your help to keep the pressure up in the weeks and months to come. Here's how you can help today:

  • Organize a holiday-themed educational event at your local Target. The holiday season is the busiest and most important time of the year for Target. Consider organizing a holiday-themed leafleting, protest, or street theater event at your local Target, and ask Target to give the gift of a healthier future by phasing out PVC, the poison plastic. An event can be as simple as you and a friend handing out flyers for an hour. Contact us for materials to organize an effective event in your community.
  • Tell 5 friends about Sam Suds and PVC. Click on the "tell a friend" page to spread the word and contact us if you'd like to distribute Target flyers, Sam Suds postcards, website banners, and/or sample e-mails to forward to friends and family.
  • Sign our petition to Target and join thousands of others in asking Target to phase out PVC as other retailers and companies have done.
  • Watch our funny 3-minute video, Sam Suds and the Case of PVC the Poison Plastic. Contact us if you'd like a copy on DVD to show in your community at your church, school, community center, house party, or other event.

Together we can win this critical campaign and leave our children a healthier, more sustainable world. Thanks so much for your support.

For health and justice,

Lois Gibbs, Executive Director
Center for Health, Environment and Justice

PS - Check out photos of events at Target stores around the country, including the giant 20 foot inflatable PVC-free rubber ducky.